Five steps to tackling culture: Why the 'soft stuff' is just as important as the 'hard stuff'
Five steps to tackling culture: Why the 'soft stuff' is just as important as the 'hard stuff'
Insight

Five steps to tackling culture

Why the 'soft stuff' is just as important as the 'hard stuff'

The importance of culture and values is not a new phenomenon. For many years, researchers have pegged culture as the culprit for corporate scandals, failures and industrial disasters. Despite lessons emanating from cases like Bhopal, Enron, Space Shuttles Challenger and Columbia, and the Deepwater Horizon Oil Spill, to name a few, the business community has been slow to learn and systematically respond.

Five steps to tackling culture
Why the 'soft stuff' is just as important as the 'hard stuff'

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