Moving the data-driven user experience forward with value, security and privacy.
Today’s vehicles are more “wired” than ever before – offering connectivity similar to what we expect at home, in our offices and on our mobile devices. And that connectivity is absolutely awesome for drivers and consumers.
However, it does come with some inherent risks. In our cars, which have basically evolved into computers on wheels, we are surrounded by data, software and sensors. And the technology is advancing by the minute.
Very soon, our cars will become the center of our connected lives – whether helping us avoid those horrendous traffic jams, entertaining us on the go, detecting problems with our cars before they become massive repair jobs, or most importantly keeping our families safe and helping us avoid unnecessary and tragic accidents. So what does this all mean for automakers going forward?